Drive just completed its participation in the Motorsports Business Forum in Orlando. The forum was the largest gathering of motorsports business professionals in North America. The heads of every major North American racing series (NASCAR, ALMS, GRAND-AM, IZOD Indycar, HNRA, MOTO GP, etc.) in addition to the heads of the major broadcast networks, sponsors and team owners were all involved in the program. It was a who’s who in motorsports and Drive was right in the middle of the action. We coordinated the media for the entire event and were one of the sponsors along with The Walt Disney Company, IFM, JMI and others.
Bobby Rahal (racing legend, Indy 500 winner and partner in Historic Motorsports Productions) and Lesa France-Kennedy (CEO of International Speedway Corporation) were the luncheon speakers and everyone from Kim Green to Lyn St. James to Ian Carter of Hilton were involved. It was a fantastic event and we were proud to play a role.